About
our company
Honglichang is a leading professional manufacturer specializing in turnkey automatic paint lines, providing planning, manufacturing, installation, commissioning, and after-sales service since its foundation in 2005. With 20 years of deep industry experience, Honglichang has always been committed to building or optimizing the online 'connection' business relationship among 'enterprises, users and products' through digital marketing.
Honglichang’s headquarters, located in Longgang CBD of Shenzhen City, is dedicated to marketing, R&D and management; all fabrication, assembly and finishing, with state-of-the-art facilities, are handled in our manufacturing base in Heyuan City of Guangdong Province. Additionally, Honglichang has established offices in Suzhou, Tianjin and Chongqing, aiming to provide clients with more comprehensive and efficient services. Through continuous efforts and quality-oriented policy, our business has also expanded to India, Malaysia, the Philippines, Indonesia, Singapore, Egypt, Turkey, Saudi Arabia, Russia and other countries.
PROJECTS CATEGORIES
Our hot sale projects
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![Airbag Automatic Robot Inline Tracking Painting Line]( "Airbag Automatic Robot Inline Tracking Painting Line")
Airbag Automatic Robot Inline Tracking Painting LineThis professional Airbag Robot Online Tracking Spray Painting Line is a customized automated coating system exclusively designed for automotive airbag cover...
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![Bumper Paint Line]( "Bumper Paint Line")
Bumper Paint LineThis professional bumper paint line is engineered exclusively for surface painting and finishing of automobile bumpers. It covers the whole workflow...
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![Two-wheeler Painting Line]( "Two-wheeler Painting Line")
Two-wheeler Painting LineThe two‑wheeler painting line is a high‑efficiency, automated coating system purpose‑built for mass production of motorcycle/scooter frames, fuel tanks,...
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![Hard Coating Plant]( "Hard Coating Plant")
Hard Coating PlantHard Coating Plant is a dedicated high-precision functional coating production line exclusively designed for transparent PC/PMMA automotive components,...
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![Car Mirror Paint Shop]( "Car Mirror Paint Shop")
Car Mirror Paint ShopRotary Paint Robot is a dedicated automatic spraying unit combining rotary positioning mechanism + integrated spraying arm, specially developed for...
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![Grill Paint Shop]( "Grill Paint Shop")
Grill Paint ShopThis production line is specially designed for PP automotive grille painting, integrating robotic automatic spraying and robotic work-piece transfer...
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![Car Parts Paint Shop]( "Car Parts Paint Shop")
Car Parts Paint ShopCar Parts Paint Shop is a turnkey integrated coating workshop tailor-made for mass production of diversified automotive components, covering plastic, metal,...
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![BMC Base Coat Line]( "BMC Base Coat Line")
BMC Base Coat LineBMC Base Coat Line is a fully automated professional coating production line developed for BMC (Bulk Molding Compound) workpieces. BMC materials are widely...
Latest news and events
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![Painting As Bond, Journey Together]()
Feb 12, 2026Painting As Bond, Journey TogetherA Spring Festival Letter to New and Old Customersview more -
![What Are The Advantages Of Robot Online Tracking Painting]()
Jan 05, 2026What Are The Advantages Of Robot Online Tracking PaintingRobotic online tracking spraying technology is a high-end coating solution that integrates advanced sensor technology, automatic control technology and robot...view more -
![Honglichang Debuts At Shanghai Auto Interior & Exterior Expo]()
Jun 27, 2021Honglichang Debuts At Shanghai Auto Interior & Exterior ExpoAt the 11 th China Shanghai International Automotive Interiors and Exteriors Exhibition, Honglichang showcases its latest products and technologies, keeps ab...view more
The ideal choice for
improving efficiency.
Honglichang adheres to the mission of creating value for clients and society, and maintain the policy: customer-centric, reliable and honest.
WHY
CHOOSE US
Honglichang’s headquarters, located in Longgang CBD of Shenzhen City, is dedicated to marketing, R&D and management; all fabrication, assembly and finishing, with state-of-the-art facilities, are carried out at our manufacturing base in Heyuan, Guangdong Province.
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Well-organized StructureHonglichang has a comprehensive organizational structure with over 200 employees, led by its board of directors, and comprises various functional departments including marketing, R&D, manufacturing and service.
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Strong Technical StrengthRelying on its powerful technical and manufacturing capabilities, Honglichang has delivered thousands of turnkey automatic paint lines that are efficient, energy-saving, eco-friendly and intelligent, serving industries including automotive manufacturing, electronics, smart home appliances, engineering machines, aviation, furniture, sports equipment, etc.
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Our CustomersOur esteemed customers, including BASF, BYD, Yanfeng, Luxshare, Goertek, Marelli, among others, have witnessed our impressive development and innovation in recent years. We also cherish our long-term collaboration with automation pioneers such as Siemens, ABB, FANUC, Yaskawa, Graco, Sames, Binks, SMC, Omron, etc.
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Our Honorary PatentsWith competitive technology, state-of-the-art processing facilities and a highly experienced engineering team, Honglichang has been awarded numerous certificates covering innovation, ISO systems and safety. In addition, Honglichang has obtained invention patents, software copyrights and utility patents related to automatic painting systems.